Provide A New Marketplace For Consumers To Discover Travel Offerings.
One of Sabre’s goals was to unify the look of different suppliers within the marketplace. This common styling needed to be achieved while supporting supplier-specific functionality within a given purchase path. This presented an interesting UX challenge for Dialexa’s design team, as the individual provider flows differed dramatically.
Each supplier also required its own integration. Dealing with 3rd party integrations is challenging and TSX requires multiple integrations to pull data necessary to complete purchases and then push information back to the host application.